"It was a wonderful experience interacting with you and appreciate the way you have planned and executed the whole publication process within the agreed timelines.”
Subrat SaurabhAuthor of Kuch Woh Pal
How organizations implement behavioral economy strategy ?
What does organizational behavioral economic strategy mean ? Behavioural economics aids marketing strategies by understanding how consumer decisions can be influenced. Behavioural economics is about understanding, not manipulating, consumers. Marketers can use these biases to craft ethical and informative campaigns that resonate with the target audience. The four elements of organizational behavior are people, structure, technology, and the external environment. By understanding how these elements interact with one another, improvements can be made. In my this book, I shall indicate cases to explain how organizations can implement behavioral economic management science.
John Lok
I had graduated business Administration Science Degree in Common Wealth Open University. Then, I concentrate on researching whether how economic changing environment can influence our behaviors, e.g. consumer behavior in behavioral economic view. I had researched different behavioral economic topics included how artificial intelligence influences economic environment changes, how artificial intelligence influences consumer behaviors, how disease influences traveler leisure psychology, how economic changing environment influences public transport passenger choice, how e-commerce market influences consumer behavior etc. different books are published. I hoped my readers can make accurate analysis to learn how and why the economic changing environment influences consumer behavior in behavioral economic view.
